Tuesday, December 30, 2008

Thanks 2008...

Today is 31st dec, last day for year 2008. Like any other even i have planned many ways to give a grand adieu to 2008. But, for the last 2days,i am not feeling well , even today i was lying on bed through out the day, not in a mood to celebrate it. But If i dont initiate for party, Me and my male roommate have to stare at each other. He wont join in any celebration, when i am lying on bed in sick mood.

Now i am in turmoil state whether to party tonight or not, coz to be candid this year was not good for me, means i tried many things both in my career and my personal life but no success at all in any one of them.
if i turn back in my life and see there was nothing memorable, that i can carry forward to next 2009. Its empty, like a glass with a leak and what ever i pour in has drained out as on then itself.
Through out this year, i was doing only 2 things, go to office come back late nights and sit back before books and try my best to creep into one of the B-schools. only these two, Nothing else.
ofcourse, on the last day, i am right there where i have started.

hey, there is one thing which i would like to talk about,when i am writing this blog, I am very different from what i was on 31st dec 07. sheer difference, i can experience that difference in me. The difference is in confident levels, i am now so confident than ever before.

Before this i used to afraid of life, some silly thoughts (dont ask me about these, i dont want to divulge them), always planning for future and getting frustrated if they didnt turn out. I used to be very timid, both in office and personal life too.


But now, I am taking every thing in a lighter manner, I couldn't make it to premier B-schools for which i was getting ready for through out the year. I didnt feel sad for it. Rather, I became so stronger and harder. I am confident enough to challenge life. I believe, I can lead a better and succesful life in future.
I have stopped planning for my future and moved into actions.
I have reached my old friends and relative who had almost forgotten me. Really, It brings a new energy if you meet the people who are close to you.

I dont know when and at what time, i got this much confident but this happened in 2008. I might not tasted any success in this year, but it had changed me from the bottom.
Thanks 2008...now i got to go n ready for the party.

My Parttime making through advertising....

Mornig 7 o clock, i was still rolling on my bed not in a mood to set on for a new day. I just lied on bed, thinking i will manage to go to sleep again, but i couldn't. So, I tardily sat on my bed, fumbling for my mobile to see what is time and shecdule myself to hurry up for office.
Couldnt find my phone so easily, it was hiding under a pillow, like it was too realxing silently. As I unlock my mobile, have seen 9 unread messages. I was happy(coz, these days you hardly get any messages from known ones, unless they have special offers) about the number 9 and started checking them in hope of any of my friend kept me an important info.

But to my sad, all of them are from onle one sender,i.e, "Mginger" . its a kind of media where business advertisements are carried out through SMSs on mobile phones.
As it is new year fest season, every message was about various parties, visiting celebrities at pubs, restaurants, asking for my enrollement in these celebrations if inclined. Its really useful for guys like me, scratching my head where to blast my new year celebrations. Instead of unfolding every newspaper, these messages directly throws a chance in my court to check those options.

Isn't it a great way, innovating idea (business colloquial usually i husk with my MBA aspire friends) of advertising different brands, occassions etc..in cheaper and direct to the subcribers.This is new stride in marketing front, it brings needed products information to our door step(i mean in mobile). if you are interested just subcribe with these sites , give your preferences of advertisements and you will start receiving them.

some may be feel this as quite an nettling one, but if i say, you will get paid for each message you receive. Yes, its true,It may be in a small pennies for each message, but just think, if you get 5 messages in a day, every day 5 messages for 5 days, every day 5 messages for 5 weeks...hmm gonna be a considerable amount. And dont worry about crediting the money, it will be paid to the account we registered with respective sites.

Here, marketing stratergy is to encourage subcriptions of common man at free of cost, this will increase the advertising foot holds to larger communities. later on start advertising.
It is benefit to all the 3 parties involved in advertising a brand, one is the product or brand directly, second is the media (just like Mginger and networking sites), thrid one is we, the persons reading the advertisements. Ofcourse, we are new in this casting.

if we seriously ponder on for these kind of advertisings, we will come across many in our day to day work. Take examples of google ads, Google Adwords on our personal sites. There are some exclusive sites, where in we will be paid based of number of clicks on the sites, number of times logins ...lot of other means.

I believe these sorts ads will be worth for the time we are going to spend on it. check out these if possible.

Monday, December 29, 2008

Kya Bhagvan ...paise waloon ka hi hai kya

Kya Bhagvan ...paise waloon ka hi hai kya (is GOD belongs to rich ones only)

This doubt arised in my mind in my recent visit to a piligrimage called srisailam. This holy place is located on one of the hill top of Nallamal forest. Here, lord shiva showers his blessing as lord Bhramaramba Mallikarjuna swamy.As its famous for its miracles and every one believes in visiting this place, the endowment ministry has commercialized every possible means for piligrims in getting gods blessings. I dont want to debate on commercialization of temple surrounding(0ut side of temple gate).

I want to emphasize the ticketing system for special darshans. there are different range of tickets, provides the luxery of an appointment with god.

Take an example, we were standing in queue in the blistering cold for about 2 hours (of course in free darshan) and where as a guy who bought a ticket of 100/- was allowed before us in temple. He has finished darshanin 10 mins.

why this kind of discrepancy is been followed inside temple. There were also some placards hanging to temple walls stating "wash out all your sins by donating as much as you can","By contributing in Annadan, you will be blessed equally of kashi etc other piligrimages".

Another worst thing is, at the time of pooja and harathi (procedure of worshipping god and chanting words) if dakshina (giving money to poojari) is not given then some pandits wont bless or do the chanting whole heartedly. I am not saying it happens in every temple but Some times, we can experience these situations, so people who never wants to take any chances will donate and give dakshina to poojari. And other side, poojari starts expecting, this intern sprawls like a contagious disease.

if this question is put up to Endowment department, they says, the money earned from this will be shelved for temple's development and maintanace. I say, for this they have already auctioned every possible land or surroundings for other temple based businesses. if that money is maintained properly why pandits expects dakshina from devotees and other activities.
why other systems to earn money in temples?

I am asking,Do we have to spend money, to be blessed by God?is this mentioned in any of our vedas and puranas?

Thursday, December 25, 2008

It’s hard to digest….

I never amused on electronic media’s behavior on industrial perspective and how far its implications are. But, I had experienced it personally.
Today, we had a get together with our college mates..as usual we had relished on our engineering days and mocked on our present situation (ofcourse every one is an IT employee..& u know the situation), where we can’t even eke out a little time to enquire about my relatives and friends well being. Of late, our conversation revolved around current market ,as most of us had plans to shift to new companies but now we can't even think of it. And instead moving out, we discussed how awkward it had been to save our present one.

As it continues one of my friend turned to me and put up a question about my company. Question was about the plausibility of rumors that my company is driven by fraudulent management board as it is highlighted in news media. Before i could answer to his question, many of my friends shoot me with questions as if i was film star turned politician and they were the media persons.
Every question, that passed through my ear drum had raged anger in me coz they were not trying to know the information, it was something like they were accusing my company and its founder (who take out his sweat for 20 years to build a company of this brand) that they have trying to exploit many inverstors money. As far as my knowledge goes, the information gathered by my friends from media is not of worth, and it is misleading the complete situation.

So, this had resulted a negative impact on company's brand name, share marked and mostly on its corporate governance. And this situation was exaggerated by news media and they showed their every possible guess as realty to the outer world. Every one who doesn't go into the verification of the news published had blindly tried to shake off company's establishments.

Right now, SEBi is studying the case of corporate Governanace in our company and ethnic values that went into the take over deal that was proposed. And there was another instance of world bank, which add up to present wound and no one sure of what is actually going on between the 2 parties(world bank and My comp). Every thing was webbed by news media(stating CEo as a crook to potray him as a character less and avarice one), not ensuring about its credibitliy that the news possess.

How could i bare all these about my comapany, which had instilled confident in me by adopting and serving bread and butter of my daily life. But i defended and was in a diplomatic way.
Yes, I am in line that this could have been a mistake of making a wrong estimation of the assets of the companies and proceeded with out investors knowledge, but that wrong decision should not try to filth a person's character.
and that too with out knowledge of the truth. I believe that there should be a watch on the news channels content publision and their credibility. As it is the only source of a common man to assess what is good and what is wrong.Or else this will kill the reputation of any one in few days, who gained it through out his lifetime efforts.

Tuesday, December 23, 2008

Creativity is the only thing that flows unlimited in this world

Creativity is the only thing that flows unlimited in this world… this is a statement which I read on a wallpaper held by street hawker. There was an apt scene painted on it, a marvelous quote. Going through those words….I thought really it is great thing…that every one holds this gold mine in them but no one unearths and relishes on it. I still believe that there are certain ways (which may be learnt through MBA or by some other qualified educations) which moulds individuals to reinvent their new levels of creativity.

But today when I have been to office (I work for a reputed IT industry), seen an unlimited flow of creative idea of our GMT (Global Marketing team).This team plays a vital part in promoting our company as a brand of new transformation. For the past 2 months, they are quite enthusiastic in promoting one of the prestigious project we bagged from our competitors and our GMT left no pebble unfold, from our working environment to our desktop wallpapers every thing… made their platform to show it off.

Now, their creativity moved to our washrooms… today as usual went to washroom to drain out my stomach…while I was peeing…saw a sticker before me “we are here for a common GOAL” (GOAL was highlighted with bold letters), turned my head seen another one “Don’t just get Ideas think for winning IDEAS” the next moment I burst in to laughing and was laughing until I was loose my breath.
Really an awe creativity of our GMT…creativity to entertain employees…every one who goes to washroom with some or other pressure (no double meaning….i mean work pressure)….comes out with at least a chirpy smile on their face.

This complete episode, reminds me a hilarious washroom scene of a tollywood movie “Dikkulu chudakunda vacchi na pani chudara (Don’t waste time by seeing the walls of the …just finish your work and move off) ” really an awesome one..
We have started mocking every one who goes to washroom “look, he is going to washroom with a Goal and there he is coming out with a damn good winning idea sir ji..etc..all sorts of jokes are cracked.

Actually speaking there was nothing wrong with the statements, they are part of promotion campaign. But the location chosen by GMT had changed their entire meaning.
A small thing which I still not able to make out is, the whole herd of GMT (they are recruited from premier B-schools and are filling their wallets with a fascinating amount every month) to take this company through the stiff competing world, didn’t realize this.
Promoting the company achievement in washroom, doesn’t it degrade their mission. I will definitely shoot this question to at least one of those stupids…who feels proud of this.


I am really against this action of branding in bathrooms…but no one dares to fiddle with these B-school mites.
What I could do is, Oh my god “save my company from their unlimited creative and innovate ideas” amen.