Creativity is the only thing that flows unlimited in this world… this is a statement which I read on a wallpaper held by street hawker. There was an apt scene painted on it, a marvelous quote. Going through those words….I thought really it is great thing…that every one holds this gold mine in them but no one unearths and relishes on it. I still believe that there are certain ways (which may be learnt through MBA or by some other qualified educations) which moulds individuals to reinvent their new levels of creativity.
But today when I have been to office (I work for a reputed IT industry), seen an unlimited flow of creative idea of our GMT (Global Marketing team).This team plays a vital part in promoting our company as a brand of new transformation. For the past 2 months, they are quite enthusiastic in promoting one of the prestigious project we bagged from our competitors and our GMT left no pebble unfold, from our working environment to our desktop wallpapers every thing… made their platform to show it off.
Now, their creativity moved to our washrooms… today as usual went to washroom to drain out my stomach…while I was peeing…saw a sticker before me “we are here for a common GOAL” (GOAL was highlighted with bold letters), turned my head seen another one “Don’t just get Ideas think for winning IDEAS” the next moment I burst in to laughing and was laughing until I was loose my breath.
Really an awe creativity of our GMT…creativity to entertain employees…every one who goes to washroom with some or other pressure (no double meaning….i mean work pressure)….comes out with at least a chirpy smile on their face.
This complete episode, reminds me a hilarious washroom scene of a tollywood movie “Dikkulu chudakunda vacchi na pani chudara (Don’t waste time by seeing the walls of the …just finish your work and move off) ” really an awesome one..
We have started mocking every one who goes to washroom “look, he is going to washroom with a Goal and there he is coming out with a damn good winning idea sir ji..etc..all sorts of jokes are cracked.
Actually speaking there was nothing wrong with the statements, they are part of promotion campaign. But the location chosen by GMT had changed their entire meaning.
A small thing which I still not able to make out is, the whole herd of GMT (they are recruited from premier B-schools and are filling their wallets with a fascinating amount every month) to take this company through the stiff competing world, didn’t realize this.
Promoting the company achievement in washroom, doesn’t it degrade their mission. I will definitely shoot this question to at least one of those stupids…who feels proud of this.
I am really against this action of branding in bathrooms…but no one dares to fiddle with these B-school mites.
What I could do is, Oh my god “save my company from their unlimited creative and innovate ideas” amen.
hahaha...
ReplyDeleteofflate it has become a menace rather than a branding exercise..
It nettles people and more so worse when u start seeing such things in washrooms,elevators,desktop wallpapers with little or NO branding in the External World.
and btw its gud to see u back to blogging...keep ur creative juices flowing :-)
What's wrong here reyy??.. Gud it even relieves off ur pressure (i mean both physical & mental...:) ) for a while and amy be, it is an one of the deliberate attempts of your GMT to make your workplace (including restrooms too..!!) more vibrant than ever before…
ReplyDelete